This is not to be confused with morals:
Morals–fall into the realm of religion IE The Ten Commandments. Learning right from wrong, for example.
Clarification as according to the book, “Media Ethics”: Ethics happens when there are conflicting decisions within a system of morals.
For further clarification, please see Wise Geek’s explanation.
With social media at the forefront of new and exciting marketing tactics, it was only a matter of time before the matter of ethical decision making came into play. Just like every other business model, those in social media need to be aware of the ethical issues in their industry. Here are some basic ethical practices you should know as any contemporary professional:
When it comes to ethics there is no blatant right or wrong answer. The answer exists within yourself , but you wont come to any conclusions without internally grappling with the problem first.
Some believe that ethics cannot be taught, however learning to think about ethics can be learned by anyone.
There are many tools one can use to figure out if a situation is ethical or not, and in this blog we will be using those tools to analyze compromising situations in our field.
***The Radio Television Digital News Association has recently addressed the ethical dilemmas that occur within social media, and have begun to create a code of ethics that can be applied to websites like blogs and Twitter. Some of these guidelines may be found here.***